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Joint Marketing Program

The Joint Marketing Program is designed to support Orc partners in proactively marketing Orc´s advanced derivatives trading and low latency connectivity solutions. The program demonstrates Orc’s commitment to building a mutually beneficial relationship with its partners.



The Joint Marketing Program is maintained and managed by Orc Partner Marketing Group. The financial contribution is available to cover qualifying expenses related to joint marketing activities with Orc. A typical reimbursement is 50% of the total cost of the marketing activity. For all marketing activities including other companies’ solutions, reimbursement adjustments will be made according to the portion of the marketing activity that is devoted to Orc’s solutions.
 

Financial Contribution Utilization

The program requires that the Orc partner completes a two-step process:

  • Applying for prior approval before the activity
  • Submitting a claim for reimbursement within 60 days of the activity

Administration

The financial contribution is administered by Orc Partner Marketing Group.

Prior Approval Process

Orc’s goal is to promote high-quality sales and marketing activities, driving increased sales and growth for our partners. To ensure this objective, prior approval must be granted by Orc for all activities.

Prior Approval Steps

  1. Plan marketing activity.
  2. Complete the on-line Prior Approval form. The form is available on the Orc partner portal
  3. Submit the Prior Approval form to your Orc Channel Manager along with applicable enclosures (such as artwork or sample promotional piece). This information must be submitted no later than 14 days before an event or activity is to occur. However, approximately 30 days notice of an event or activity is recommended to ensure the review process is completed in time.
  4. Receive prior written approval and a Project Approval Number from Orc within one week.
  5. Conduct marketing activity.
  6. Your Channel Manager will contact you if the marketing activity is not approved.

Claim Process

Reimbursement requires that the activity is completed and that the claim form along with original invoices is submitted for payment. Partners have 30 days from the date of the activity to file a Claim form. The policy for processing claims is Net 30.

Claim Submission Steps

  1. Complete the on-line Claim form. The form is available on the Orc partner portal.
  2. Send the Claim form and the original invoices and other required documentation to the Channel Marketing Manager at the listed address. Please include the Project Approval Number assigned to you by Orc. This number is located on the signed Approval form.

Art & Copy Requirements

The Orc logo must appear on all program collateral including advertisements and direct mail. All Orc solutions and products must be identified with the appropriate trademarks. See also Orc Graphical Guidelines.

Orc Graphical Guidelines

The Graphical Guidelines can be found on the Orc partner portal. Partners must comply with all usage guidelines in order to receive prior approval and reimbursement.

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